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Remarketing

Enhance your advertising efforts

Remarketing is a unique opportunity for your business to leverage all your advertising efforts. It ensures every visitor continues to see your brand message online even after they’ve left your website. As a result, all your advertising channels benefit. At Bonfire, we know no two businesses are the same. This means no two strategies can be the same. With this in mind, we take the time to understand your business before we begin anything. Our team of Perth based specialists will research and check to ensure that Remarketing aligns with your business objectives.

Frequency equals success. This old advertising proverb still holds true online. The more frequently someone sees your brand, the more likely consumers remember and choose you. Remarketing keeps your business top of mind, so potential clients can see your business at the exact moment they are ready to convert. This means more leads and return on investment for your business.

Our Approach

All our strategies are based on a deep data-driven understanding of your business, channel opportunities, market conditions and the competitive landscape. We use a comprehensive mix of client insights, business intelligence (BI), quantitative research and analytic tools to help develop a clear picture before we begin anything. Working in partnership with our clients, we develop a unique Remarketing strategy tailored to their company goals, environment and industry. At Bonfire, we offer Remarketing services on the Google Display Network, Facebook Advertising and Instagram Advertising platforms.

We utilise a range of leading artificial intelligence (AI) driven optimisation tools to complement the strategic and creative talents of our specialists. They spend their time strategising, refining and iterating the Remarketing process to deliver exceptional campaign performance for all our clients. This ensures your campaigns benefit from real-time and professional fine-tuning. Using our proprietary performance tracking system, we offer one of the most comprehensive analytical solutions to help you understand exactly what value your Remarketing campaigns are delivering to your overall marketing strategy and most importantly, your bottom line.

Triumph Motorcycles

Triumph are iconic in the motorcycle world; just ask any enthusiast. They realised specialist search marketing knowledge was necessary to take their business to the next level and grow their market share online.

See Full Case Study
  • 1

    Increase market share in Australia

  • 2

    Build brand awareness and loyalty

  • 3

    Increase leads and enquiries from website visitors

  • 71%

    Increase in organic traffic year on year

  • 2.1M +

    Additional website visitors in their first 12 months

Our Specialties

  • Strategic Approach

    No more set and forget. From the outset, we communicate with you to understand your targets and build our activity and campaigns to meet those objectives.
  • Best-Practice Optimisation

    By utilising superior techniques and the latest research, we increase leads and decrease costs. 
  • Custom Segmentation

    Ever been followed by ads for a product you have already purchased?  That’s lazy Remarketing.  We ensure segmentation of your audiences and customers to only serve relevant display ads to the most relevant users.
  • Dynamic Remarketing

    It’s not enough to show generic ads for your individual products. Have an e-commerce website? Chances are we can craft persuasive and targeted adverts about the exact products and services previous website visitors have viewed.  
  • Ad Formats

    Square, Skyscraper, Stretched or Squeezed. No matter your preference or requirement, we are fluid and can create adverts custom to suit your creative needs.
  • Platform Agnostic

    We’re not tied to individual platforms or networks. Our aim is to achieve the results you require, not appease specific suppliers.
  • Fearless Experimentation

    Our team are continually testing ad copy, keywords, landing pages, and bidding models to optimise every marketing budget.
  • Machine Learning

    Using AI-led software to reduce the time required to mine and dissect data provides valuable and actionable information that our technicians can use.

What we do is not our best practice, it simply is the best practice. At Bonfire, we set realistic client expectations upfront and our approach to Remarketing delivers sustainable and desirable growth. Working together, we help our clients dominate online.

Industries We Service

  • Retail and E-Commerce

    We understand what makes an e-commerce strategy truly effective.
  • Medical

    The medical industry has a lot of nuances surrounding privacy and confidentiality. Bonfire has experience successfully navigating these.
  • Legal

    The care and ethics you take with your business should flow into your online advertising strategy. Our team understand both.
  • Government

    We create proposals and respond to tenders in a way that enables government departments to understand their return on investment.
  • Utilities

    Working with brands, such as Water Corporation, means we understand the digital marketing needs of large-scale utilities.
  • Real Estate

    Real estate isn’t the only industry all about location, location, location. Be found when and where it matters most.
  • Technology

    Being an innovative technology company means your needs are constantly changing. Our team are experienced in creating strategies that adapt and evolve with you.
  • Finance

    We know you like numbers. We do too. In a heavily contested digital marketplace, Bonfire can create truly optimised campaigns that deliver on the business metrics that matter.
  • Beauty

    Beauty is no longer confined to magazines or in-stores. Understanding where your customers are spending their time and money online is vital. Our bespoke approach means your brand appears when they need you most.
  • Education

    We specialise in putting education providers front and centre so they attract the right pupils and parents.

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Unleash your digital potential through data and high performance digital marketing. Get a free, no obligation quote.

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