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Posted on 25th Jul, 2018 by Rene LeMerle
Website speed has been a desktop ranking signal for quite a while. While speculation on its impact for mobile rankings has been rife, this month it’s finally been made official.
Posted on 20th Jul, 2018 by Matthew Elshaw
Want your business to stay ahead of competitors and grow online? With a plethora of exciting changes, updates and new releases occurring in the search marketing space, it can be overwhelming for marketers and business owners to keep up. Unsure where to start or how to decipher what really matters? Simply cast your eyes over my top five picks.
Posted on 18th Jul, 2018 by Sasha Spiers
The annual Search Marketing Summit, formerly the SMX Search Marketing Expo, is one of Australia’s premier search marketing conferences. Held at the SMC Conference and Function Centre in Sydney, NSW over five days in May 2018, the agenda included Advanced Pay-Per-Click (PPC), Paid Social, Search Engine Optimisation (SEO) and Mobile Workshops as well as keynote speeches about industry trends from leading technology companies including SEMRush, Optmyzr and Microsoft.
Posted on 27th Jun, 2018 by Matthew Elshaw
The end of financial year can be a chaotic time of year for any business owner or marketer. Take a quick break to catch up on the latest search news and changes with this month’s Search Recap blog.
Posted on 22nd Jun, 2018 by Sasha Spiers
Last Tuesday 19th June, Australia’s leading organization for analytics professionals, the Institute of Analytics Professionals of Australia (IAPA), announced the finalists of its inaugural Top 25 Analytics Leaders program.
Posted on 28th May, 2018 by Rene LeMerle
The dust has well and truly settled on the Google I/O 2018 developer conference. An eagerly anticipated event which happens annually at its Mountain View, California headquarters.
Posted on 18th May, 2018 by Matthew Elshaw
We’ve been writing about it for months and now it’s finally arrived. Last night we received our first round of mobile-first index notifications for Australian (.au) domains.
Posted on 7th May, 2018 by Matthew Elshaw
Feeling overwhelmed by the barrage of search marketing news and updates? Catch up on the changes that matter and their implications for your business with our monthly search recap blog.
Posted on 19th Apr, 2018 by Sasha Spiers
The Bonfire team are honoured to have won the “Challenger or Specialist Agency of the Year” award at the 2018 Oasis Ball and Campaign Brief WA Awards.
Posted on 10th Apr, 2018 by Matthew Elshaw
As we tick over into April, it’s important to note the latest search updates to ensure you are implementing the best SEO strategy. I’ve collated the top four developments, and how they can affect you and your business. This month, I discuss the updates to Google’s search ranking algorithm, structured data, mobile-first indexing and ranking improvements.