Objectives
To drive growth and brand awareness of the business, EVP Dental engaged with Bonfire. After sitting down with the EVP Dental team, Bonfire was able to identify their primary goals and create a tailored digital marketing strategy that would:
- Increase organic rankings in a highly competitive field
- Increase traffic to the website
- Bring in more new patients to the practice
Bonfire has been excellent since we started working with them a few years ago. The keywords are performing really well and the majority of our new patients come from Google. They always have new ideas of what to work on every time we meet!
Results
To target these key objectives, Bonfire formulated and implemented a strategy that would stimulate growth using comprehensive search engine optimisation (SEO). Since the campaign’s implementation, EVP Dental has seen significant results generated by SEO. The campaign experienced significant growth (52%) through organic traffic year on year, with 95% of their selected keywords positioned on the first page of Google.
