Objectives
By already delivering unmatched customer service and exceptional dental treatments, Kelmscott Dental’s goals were greatly dependent on creating a stronger online presence. By engaging with Bonfire, their goals were to:
- Stay ahead of the local competition and gain exposure in a highly competitive field
- Increase organic traffic to the website
- Bring in more new patients to the practice
We have seen a huge increase in phone calls since working with Bonfire. The call tracking is particularly useful so we know when to expect those busy times. Bonfire has also given us some great ideas on how to improve our online presence.
Results
Bonfire developed an organic search strategy using search engine optimisation (SEO) to grow Kelmscott Dental’s online presence, and in turn, attract new patients. In the first nine months of the campaign, Kelmscott Dental experienced an increase in organic traffic to their website of 26%, which has continued to grow year on year. With 70% of their selected keywords ranking on the first page of Google, it’s easy to see the direct impact of SEO.
