Ignite your digital marketing

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Who Said Old Dogs Can’t Learn New Digital Marketing Tricks?

Posted on 1st Dec, 2016 by

In today’s highly competitive market, the ability to operate and sustain business practices for over two decades is truly an achievement in itself.

During their 25 years in the industry, City Beach Veterinarians have witnessed an innumerable amount of changes to their business and marketing landscapes and have continued to operate despite this. Among other things, we believe the owner’s profound understanding of the importance of acclimatising to their clients’ changing needs has been a key player in this process.

Despite being online for over 8 years, City Beach Veterinarians saw the need to strengthen their online presence by bringing it in line with the needs of their clients – this meant a streamlined booking process. Owner, Neville Robertson, sought the assistance of Bonfire and expressed his vision to not only increase traffic to a newer, more efficient website, but also to cement their position as a leader in Perth’s extremely competitive veterinary market.

In collaboration with our digital services team, the website was built by our experienced web designers and developers in only a matter of weeks. The new site not only showcases their business, but also brings together the necessary practical and functional benefits of a well-designed platform.

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After engaging with Bonfire for over 2 years and successfully launching their new website, City Beach Veterinarians have produced some spectacular results:

  • 128% increase in traffic SEO since campaign launch
  • SEO delivers over 78% of website enquiries
  • Business is experiencing constant growth
  • 90% of selected terms are ranking on the 1st page of Google

Our team at Bonfire are thrilled with the results achieved by the City Beach Veterinarians campaign and wish Neville and his staff all the best with their new and improved website. You can visit their website here.

 

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EURO TECHNIK ‘LEADS’ THE WAY FOR BUSINESS GROWTH

Posted on 13th Oct, 2016 by

Generating leads through a strong digital presence is one of the main aims when it comes to SEO.

For Euro Technik, this was certainly the case.

One of the very few specialist European vehicle service centres in Perth, Euro Technik, came to Bonfire determined to use digital marketing to help get their business off the ground.

Not only did they want to penetrate their market through improved online visibility, they also wanted our team to deliver high quality leads that would generate solid business growth.

After 16 months, campaign results far exceeded expectations to the extent where we saw:

  • 4000% increase in business revenue
  • 10-12 new leads each week
  • 143% increase in organic visitors from July 2015.

Despite strong competition within their market, our team has worked diligently and we’re extremely satisfied with the results achieved through this campaign. We look forward to seeing this success continue for Euro Technik.

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FROM ZERO TO HERO – AUSPAN GROUP RISE TO THE CHALLENGE

Posted on 15th Sep, 2016 by

Concerned about their rankings in Google due to a newly built website, Auspan Group turned to Bonfire to manage their digital presence.

As a market leader for steel shed design and construction in Western Australia, Auspan decided to invest in SEO and more recently, AdWords.

Our goals were to grow Auspan’s Google presence whilst increasing the frequency and quality of traffic leading to the new website.

After facing this challenge head on for a couple of years, we’re thrilled to see these impressive results come to fruition from targeted digital campaigns.

  • Over 60% new traffic to the website from SEO
  • Over 40% of the website’s total traffic attributed to the digital campaign
  • Digital campaigns deliver over 60% of website goals
  • Keywords increased over 570 positions

“Bonfire have proved to be an important partner to Auspan’s leading online presence in today’s market. They have been easy to deal with and always manage to deliver what they say they will.” – Steve Richardson

Auspan Group’s young domain and poor rankings proved no small challenge for our SEO team. We look forward to kicking even bigger goals this year.

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Himac Making Their Move in Google

Posted on 26th Feb, 2016 by

One thing business owners and marketing managers fear the most is not being able to find their website in Google.

Unfortunately, this fear was a reality for Himac. Their brand new website couldn’t be found anywhere in Google, so they asked us to help.

We’re happy to report that over the past 18 months, we’ve steadily built Himac’s organic ranking in Google.

Here’s just some of the main results:

  • 175% increase in organic traffic
  • 11 keywords ranking on the first page of Google
  • Steady flow of quote requests on their website

Big pat on the back for our Digital Services team. These are some great results and we have one very happy client.

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Local Focus for Australia-Wide Expansion

Posted on 18th Feb, 2016 by

The Loan Panel came to us with a vision: To take it’s finance services to customers across Australia.

With offices opening in Melbourne, Sydney and Brisbane, The Loan Panel wanted us to expand their online presence to these cities.

We began with a new website that incorporated all the office locations. Then we formulated a plan that leveraged their existing online footprint and replicated it for the new East Coast markets with a focus on local SEO strategies.

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We’re pleased to say that just 4 months in and the results are very impressive.

 

 

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30% Client Growth for i.fresh strata

Posted on 5th Jan, 2016 by

We love when clients set lofty goals for their Digital Marketing campaigns.

And we love it even more when our hard work exceeds these goals.

i.fresh strata is one such client. Darren and his team wanted to increase the levels and quality of their website leads by 20%.

As you can see from the results below, this goal has been smashed out of the park.

  • Increased new client portfolio by 30%
  • 50% of traffic from Digital Marketing campaigns
  • Numerous #1 rankings
  • High volume of enquiries each month

We look forward to sharing more great results with you soon.

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Exceeding Expectations of EXCO WA

Posted on 30th Nov, 2015 by

We’re delighted to share this fantastic feedback we received recently from Mark at EXCO WA.

From the outset, Rene, Andrew and the team at Bonfire were very proactive and realistic with the results we could expect to receive. In just 5 months, they have exceeded these expectations by delivering some very impressive results. The SEO strategy is providing us with many great leads and is a major source of our business growth.

We’ve been working with EXCO WA to help maintain their Google ranking for a brand new website they built. Over the past 5 months, we’ve delivered the following:

  • 80% of traffic now from SEO campaigns
  • 18 keywords on 1st page of Google
  • Traffic has doubled since start of campaign
  • Website has increased 266 positions in Google
  • Increased leads each month

You can see the full case study here: http://www.bonfire.com.au/past-work/exco-wa/

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REIWA And Bonfire, A Winning Combination

Posted on 20th Nov, 2015 by

Did you know “ambition” is our middle name?

It certainly is. So, when REIWA came to us with an ambitious Google marketing plan for 2015/16, we knew we were the right team for the job.

In fact, in just 3 months, REIWA’s SEO and AdWords campaigns have produced dramatic results.

  • 15% increase in traffic
  • Numerous #1 rankings
  • Digital Marketing accounts for large % of total website enquiries
  • Highly targeted traffic campaigns

Fantastic work, team! Can’t wait to share even more great REIWA results in the coming months.

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Bonfire Restores Glass Boundaries’ Faith in Digital Marketing

Posted on 19th Nov, 2015 by

Being penalised by Google can cause major headaches for any business. But when it’s the result of the actions of your old marketing company, it really hurts.

This is what happened to Glass Boundaries. It’s understandable that they were skeptical about how Bonfire could help them overcome the penalties and get the website ranking strongly again.

However, we were confident we could achieve this. Thanks to combined SEO and AdWords campaigns, Glass Boundaries’ online presence has done a complete 360.

  • 220% increase in organic traffic
  • 6 keywords ranked on page 1
  • 80% of website leads delivered by Adwords & SEO
  • 88 web enquiries received since start of campaign
  • Keywords have increased 825 position

Sarah at Glass Boundaries tells us that October was their busiest month in a long time. What a difference strong SEO methods and effective advertising can make.

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Perth Painting Professionals Make a Splash Online

Posted on 2nd Nov, 2015 by

Helping a brand new business get online is a great challenge for the Bonfire team. All areas of our business are involved – website designers, graphic designers, BDM’s and the digital services team.

Perth Painting Professionals (PPP) was no exception.

As PPP is a new business, we leveraged Google AdWords and a new landing page to get them online, quickly.

Here are just some of the results that have been achieved:

  • Steady flow of new, highly qualified leads every week
  • Increase in commercial and residential jobs
  • Biggest job to date has been secured as a result of AdWords campaign

Congratulations to the whole Bonfire team on the job well done. As you can see from the case study, PPP owner, Hayden Lister, is extremely happy.

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