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Posted on 11th Dec, 2017 by Bonfire
With 2018 on the horizon, it’s important to stay informed about the latest search news and updates so you can prepare your search strategy for the new year. As Bonfire’s SEO Manager, I’m highlighting the impact of Google’s mobile first index testing, the latest SEO ranking factors report, plus much more to help keep you in the loop.
Posted on 1st Dec, 2017 by Bonfire
We’re humbled to have won three awards at the 2017 Australian Marketing Institute (AMI) Awards for Marketing Excellence WA.
Posted on 22nd Nov, 2017 by Bonfire
As Black Friday kicks off the festive sales season this week, Google has rolled out a range of brand-new features exclusive to the latest AdWords interface.
Posted on 13th Oct, 2017 by Kayla Paul
If you’re looking for an easy way to get a head start on your Christmas marketing campaign, you’ve come to the right place. With so much to do and less than 90-days before showtime, we thought we’d help you out by sharing our top 10 holiday marketing ideas…
Posted on 22nd Sep, 2017 by Matthew Elshaw
Keeping up with all the Search news and updates can be almost impossible. So, as Bonfire’s SEO Manager, I’m starting a new blog series on here to help you stay on top. In this first post of the series, I cover off why you need to make the switch to HTTPS before October, Mobile-First Index announcements, and more…
Posted on 13th Sep, 2017 by Kayla Paul
Starting October 2017, Google have announced they will be showing a ‘Not Secure’ warning on any website containing a web form that’s loaded over HTTP, the unsecured version of the HyperText Transfer Protocol. To avoid these warnings, we’ve created a checklist to help you migrate your website from the unsecure HTTP to the secure HTTPS version.
Posted on 24th Aug, 2017 by Kayla Paul
Now more than 54% of Australians use their smartphones to access search engines*, Google have made some changes to the way ads are viewed in the mobile search results – changes advertisers can’t ignore if they want to leverage the consumer mobile trend.
Posted on 3rd Aug, 2017 by Rene LeMerle
In a somewhat unexpected post, Facebook has announced that it will be using load speed of linked content as a factor in its feed ranking algorithm.
Posted on 21st Jul, 2017 by Rene LeMerle
Google has been progressively rolling out a new “AdWords Experience” this year, with the promise that everyone will have access by the end of 2017.
Posted on 14th Jul, 2017 by Kayla Paul
Users will start seeing ads in Facebook Messenger as a part of a series of changes rolled out by the social media giant last week. Although this gives marketers a new way to reach their audiences, not all are on-board with the idea nor believe this is an effective way of marketing…