Digital Marketing & SEO Perth WA

Aqua Shades has been Perth's trusted shades specialist for over 17 years. However, their existing website and digital marketing strategy didn't reflect this level of quality and professionalism.

Results
20 keywords ranking on Page 1 of Google, 8 of which are ranking in position 1
1,876 organic sessions in the last 6 months with a 9% increase year on year
110 tracked calls since call tracking was implemented, 78% which are first-time callers

Results as of July 2018.

The Client:

Family owned and operated, Aqua Shades is the only shade sail supplier in Western Australia with a purpose-built showroom and factory in Malaga. Providing complete shade solutions to suit residential and commercial needs – including privacy screens, café blinds, cantilever umbrellas, DIY options plus much more – they pride themselves on their high-quality yet affordable products and professional service.

The Process:

Aqua Shades asked Bonfire to assist them with overhauling their website and growing their business online. They had four important goals:

  • Create a website that would be both functional and memorable
  • Present imagery and information in an engaging way on the website
  • Increase traffic to the new website
  • Convert more customers online

The Solution:

To achieve Aqua Shades digital marketing goals, Bonfire created a brand-new website and search engine optimisation (SEO) strategy. Since going live the newly designed and developed website has performed incredibly with big increases in traffic and new enquiries. While the SEO campaign has improved Aqua Shade’s brand profile and performance on Google.

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"

Continual growth has been seen in the business and we’ve received great feedback with the website.

Adrian Cobley Manager

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