Digital Marketing & SEO Perth WA

Midland dental practice, Doucas Dental, have a business motto of "Tomorrow's Dentistry Today". Having already established themselves as an innovative and reputable dentist within their local community, they wanted to grow their business's digital footprint with a new website and search campaigns.

Campaign Results
61% increase in website traffic (YOY)
84% of conversions from organic search
5 of 12 keywords on Page 1 of Google
41% increase in new patients in the last 6 months (YOY)

Results taken from May – October 2017.

The Client:

Doucas Dental have over 40 years’ experience in providing a wide range of dental services, including adopting the latest technology, to deliver a high level of professionalism and expertise for their patients. As the family-owned business has grown, they increased the number of on-site dentists from one to three. This created an exciting opportunity for them to provide their dental services to more patients, but without a strong online strategy they needed help spreading the word.

The Process:

Having already successfully attracted patients from surrounding suburbs, such as the Swan Valley and Beechboro, Doucas Dental engaged Bonfire to create an attractive website and effectively promote their business online. Through this partnership, we aimed to:

  • Increase online exposure to attract new patients
  • Create a website to reinforce the brand integrity and professionalism
  • Create a clean website design to engage users

The Solution:

Using our SEO expertise, the Bonfire team created a robust organic search strategy to grow Doucas Dental’s online profile and entice new patients. By combining 240 goal completions, they experienced a 60% year on year growth and an 84% increase in website conversions. In addition to that, the number of new patients to the dental practice has increased by 41% in the last six months alone. Partnering with Bonfire has also resulted in overall increased engagement of 5,640 views with 79 requests for directions and 134 calls.

With engaging imagery, intuitive navigation and a clean design, we also built a website that creates an inviting user experience and reinforces the integrity of Doucas Dental’s brand. Visit the Doucas Dental website.

Discover more about our SEO services and Website design skills. Or contact us to find out how we can help improve your bottom line.

Enquire now about our SEO Services

Since entering the online world only 3 years ago our business has grown extremely well, Jenny and Alex have built our online presence with our website and SEO, we have definitely noticed a change in our business for the better, increasing new clientele and online presence. I would highly recommend bonfire for their digital marketing services to friends and family!

Jacqueline Bellantoni Operations and Marketing Manager, Doucas Dental

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