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Posted on 24th Aug, 2017 by Kayla Paul
Now more than 54% of Australians use their smartphones to access search engines*, Google have made some changes to the way ads are viewed in the mobile search results – changes advertisers can’t ignore if they want to leverage the consumer mobile trend.
Posted on 18th Aug, 2017 by Kayla Paul
We’re proud to have been nominated as finalists for the 2017 AMI Awards for Marketing Excellence in not one, but three categories!
Posted on 21st Jul, 2017 by Rene LeMerle
Google has been progressively rolling out a new “AdWords Experience” this year, with the promise that everyone will have access by the end of 2017.
Posted on 20th Apr, 2017 by Kayla Paul
The Bonfire team joined over 800 others from the Western Australian advertising, media and communications industry this month at the new Crown Towers Ballroom for the 2017 Oasis Ball and Campaign Brief Awards.
Posted on 10th Apr, 2017 by Gabe Mach
Google have recently announced an important update concerning their Google Analytics Remarketing Audiences which will change the way advertisers and marketers target audiences online.
Posted on 30th Mar, 2017 by Kayla Paul
Bonfire and the Instant Products Group are no strangers, in fact Bonfire have been leading the digital strategy for two of its divisions since 2013. However, late last year we welcomed Instant Sea Containers, the third and final division of the Instant Products Group on board.
Posted on 20th Mar, 2017 by Kayla Paul
Ever since Gary Illyes’ announced Google’s mobile-first index (MFI) in 2015 and its official confirmation in late 2016, there’s been constant buzz around the topic. In particular, whether sites that have not implemented mobile friendly mark-ups and responsive website design are being penalised.
Posted on 8th Mar, 2017 by Kayla Paul
Google released a document on Valentine’s day providing valuable insight into how brands should go about hiring an SEO agency, including guidelines on what to look out for and avoid when choosing and hiring an SEO specialist.
Posted on 7th Feb, 2017 by Kayla Paul
With such a high demand for both residential and commercial pest control experts in Australia, Termitrust sought to partner with Bonfire to help gain an advantage within this highly competitive industry.
Posted on 31st Jan, 2017 by Bonfire
Which SEO trends will thrive in 2017? And more importantly, how can I stay on top of these trends for my business? These are some of the top questions circulating marketing and business minds in the new year. Here’s what the digital experts at Bonfire HQ have to say…