“Slow and Steady” Google Ranking Update
After forcing webmasters to wait 10 months, Google has confirmed that a new ranking algorithm update has been released this week.
If you’ve heard the buzz around a serious Google algorithm update on June 25, you’re not alone. While there’s nothing ‘officially’ confirmed as of yet, our data suggests otherwise.
Here’s a snippet of our SERP Monitor which shows the various fluctuations to Google’s search results over the past two months.
Search Engine Roundtable have also confirmed the likelihood of an algorithm update, posting various screen shots of tracking charts.
Although there’s been plenty of buzz around the topic, Webmaster Trends Analysis, John Mueller is yet to confirm these effects…
Yep! We make updates all the time.
— John ☆.o(≧▽≦)o.☆ (@JohnMu) June 27, 2017
However, this update doesn’t necessarily mean doom and gloom for all. We’re pleased to see that a majority of our clients’ rankings have experienced positive results.
While we wait for an official confirmation from Google, our best advice is to sit tight. We’ve learnt from previous updates that Google algorithms can take days, weeks or even months to fully roll out, so making sudden changes to your campaign right now may not be the best idea.
As always, you can contact us if you’re unsure of anything or if you’ve noticed a change in your rankings. In the meantime, you can read more about this likely update here.
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