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Performance Media

Extract every dollar of value from paid search and social media advertising. Talk to the performance media specialists at our Perth agency HQ.

  • 50+ of Australia's leading digital performance specialists in one local agency.
  • Trusted by Australia's leading brands, but proudly partnering many smaller ones with big aspirations.
  • Western Australia's leading independent Google Partner (accredited by Google).
  • Award Winning SEO Strategies
    Proud winners of numerous industry awards including Digital Agency of the Year 2021.

Why choose Bonfire for performance media?

Our performance media specialists at our Perth agency HQ combine award-winning paid search management smarts and AI-powered technologies to make every dollar of your performance media budget count. And every click, too.

From choosing the best paid search channel – Google Ads, the Google Display Network, Facebook, or Instagram – through to continually optimising your campaigns, we’re forensic in our approach. We have 51 of our industry’s brightest, most experienced minds managing everything in-house.

Our data-driven methodology is precise, accountable and delivers quantifiable bottom-line results. It’s how we maximise ROI for clients large and small across Australia. And it’s what has made our digital performance agency Digital Agency of the Year 2022 and Perth’s leading independent Google Premier Partner.

  • Google Ads Perth

    Google Ads

    Our Google Ads specialists can develop a strategy that strengthens your brand and attracts more people to your site whilst the organic results are growing.
  • Perth's Best SEO Specialists

    Programmatic Advertising

    Audience analysis gives us a better understanding of who your customers are and what they want. we use strategic placements that ensure your ads appear in the right place at the right time.
  • Best SEO Practices

    Social Media Advertising

    Lower costs, sophisticated targeting, and a immense global userbase, makes social media a favourable advertising option for businesses. Our social media specialists can develop a marketing strategy that delivers consistent results.
  • Native Advertising

    Native advertising isn’t just about blending in; it’s about creating a natural connection with your audience. From image to video ads, our agency understands the nuances of what makes native marketing effective.
  • Digital Out-of-Home Advertising

    Embrace the future of digital advertising with our Perth media agency. Data-driven out-of-home media will make your outdoor advertising unmissable.
  • Video Advertising

    Whether it's Broadcast Video On Demand (BVOD), Connected TV (CTV), or Subscription Video On Demand (SVOD), advertising that resonates with your audience and inspires action.
  • Audio Advertising

    Maximise brand impact with digital audio advertising that uses programmatic technology to precisely target listeners.
  • YouTube Advertising

    Utilise the expertise of a YouTube Ads agency for strategic advertising that captivates & converts.

Our Reviews

Don’t just take our word for it. Bonfire has received an amazing 4.9/5 star rating from over 200 clients on Google.

Bonfire
4.9
Based on 201 reviews
powered by Google
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Soobee KimSoobee Kim
05:00 04 May 23
I've worked with multiple agencies and the team at Bonfire is by far the best! Special thanks to Hayley and Brodie,... they've been very helpful and responsive. Looking forward to working with you in the coming years. Thank you.read more
J ReidJ Reid
06:15 06 Dec 22
Bonfire are amazing! Our account manager Will goes above and beyond and is extremely knowledgeable about our... business. The team are friendly and a pleasure to work with.read more
Yulia KYulia K
02:23 30 Nov 22
One of the most professional and customer focused companies in this segment I have ever worked with! Highly... recommend! Very well managed process targeted to the customer. Everything is very well explained, researched and presented. Very responsive! Really care about customer satisfaction and their reputation.I have worked with Evan and cannot praise him enough! He listens, really tries to help and offers really custom tailored solutions. He is always willing to help even when there is no guarantee that the client will choose their company. Evan was great in explaining their solution and presenting market research and company positioning even before onboarding.read more
Naomi FullerNaomi Fuller
05:49 19 May 22
Connectivity Traumatic Brain Injury Australia have been so impressed with the team at Bonfire. From our first initial... consultations with David, through to our account management team in Cameron and Nicole, we've been guided through our journey in a compassionate and professional manner. Nothing is to hard and no question is too silly. The Bonfire team has taken the time to understand our business and our needs, and although our campaign work is in its infancy, we are already seeing amazing results. So great to have that trust in the service and faith in the delivery team. Thanks Bonfire - we're looking forward to seeing where the journey takes us! It's an absolute pleasure to be working with you all.read more
Shams Al-challabyShams Al-challaby
05:08 20 Apr 22
Reached out to Bonfire for some website development, and ended up getting amazing feedback and advice from David!... Would definitely recommend them to anyone, they have your best interests at heart!read more
Veronika VidmarVeronika Vidmar
05:26 18 Feb 22
Bonfire are the best. Our Account Manager Will always goes the extra mile to maintain a steady stream of... communication. Will and the Team provide detailed insights and provide specialised strategy and support. They are personable, approachable and so easy to work with.read more
Lorna BagnallLorna Bagnall
06:26 21 Jan 22
Bonfire do an incredible job. They go the extra mile, provide great insights and have added real value to our brands.... Our Account Manager Will is very knowledgeable and an absolute pleasure to work with. Highly recommend!read more
Team RhythmTeam Rhythm
23:49 16 Dec 21
Being our account manager, working with Hayley Davis is such a pleasure as her responsiveness, professionalism and... patience, have made so far a very effective and efficient journey. When time and capacity have became our biggest challenges for running in-house online marketing, a well-communicated team like Bonfire will definitely help achieving objectives and expectations. I couldn't recommend Bonfire more and thank Hayley again for your good work :)read more
Steve AlexanderSteve Alexander
23:27 15 Dec 21
The team at Bonfire, led for us by our Account Manager, Rob McDonald, consistently provide valuable insight, advice... and guidance across our brand activity. This expertise has enabled us to achieve growth in net new business connections and improvement across all relevant Digital and Search metrics.I highly recommend Bonfire as a business partner to deliver digital excellence.read more
Anne SAnne S
04:26 15 Dec 21
After making the decision to move to Bonfire we have noticed a huge all-round improvement with our organic traffic... and rankings. Working with Hayley is such a positive, pleasant and professional experience who is always keeping us informed and proactive in striving every month to strengthen our position. The entire Bonfire service is nothing short of eye opening and we are looking forward to working with them in the future.read more
Heather MascallHeather Mascall
07:09 14 Dec 21
After going through a very rigorous selection process to choose Bonfire against 3 other top Perth agencies, it became... obvious they were the best choice. We have been very happy with their service and support since getting on board with them, they are professional, accurate and have a holistic view of SEO, SEM and Marketing which gives us a much better result because it considers all the moving parts. Their transparent, regular updates and helpful reports enable our team and the board to easily report progress to stakeholders and see exactly how much we are benefitting from the work done. We love Hayley and Evan! Thanks so much for everything!read more
Kodee GuglielmanaKodee Guglielmana
02:36 29 Nov 21
I could not recommend the team at Bonfire enough! In particular, our Account Executive Hayley has been an absolute... dream to work with. Hayley is super knowledgeable, transparent and responds very quickly to any queries that we have. The results we have seen so far have been amazing and I am excited to continue working with the team.read more
Christina RastonChristina Raston
03:05 09 Nov 21
Just want to give a shout out to Hayley! I've never been more impressed with marketing than I have been with Hayley... as our Account Executive. She explains things so well and provides us with the opportunity to make informed decisions on behalf of the business. With Hayley and the Bonfire team - I believe business owners are better equipped to understand where their money goes, and learn to see through the vanity metrics that other companies provide their clients.read more
Tyler FormicaTyler Formica
03:41 30 Oct 21
The team at Bonfire offer an incredible product and service. They take care of all of our SEO needs for 2 websites,... and they've far exceeded all of my expectations. Thank you!read more
Jess RomitoJess Romito
00:31 22 Oct 21
Bonfire have been amazing to work with. Our Account Manager Will and team are extremely knowledgeable and passionate... about digital marketing. They’re great at communicating and always ready with the insights to help us get the most out of our SEO and Google Ads campaigns.read more
Mark MatearMark Matear
05:18 22 Sep 21
I've worked closely with the SEO and SEM teams at Bonfire over the past few years. I've always found their approach... in working with clients to be professional and transparent. I highly recommend their services.read more
AHG emailAHG email
05:39 21 Sep 21
Amazing service. Highly recommended!
Hayley SlotowHayley Slotow
05:44 10 Sep 21
Love working with Bonfire. Very professional, approachable and they make my job easier.
Termimesh AustraliaTermimesh Australia
03:52 27 Aug 21
We have been working with the team at Bonfire for approx. 6 years now and they have always provided professional... advice and service. The SEO strategy the team have implemented for our key brand has seen our business continuously found on page 1 for search and hold our market share. Our Account Manager Will is friendly, very helpful and always investigates any requests we have and gives thorough advice on the best direction. I have no hesitation in recommending Bonfire. Thanks Karen Hinds - National Marketing Managerread more
Alison LeeAlison Lee
20:51 13 Aug 21
The Bonfire team KNOW digital marketing. I was blown away by their knowledge, depth of insight and the... recommendations they proposed to our business. They are incredibly talented, data driven and I highly recommend you talk to them if you are interested in exploring how to improve your digital marketing initiatives.read more
Seonaid FSeonaid F
03:22 21 May 21
We particularly rate how much Bonfire invest in getting to understand their client’s business. Our industry is a... challenging one for digital marketers to work with but that has never dampened the enthusiasm or the professionalism of the Bonfire team. Special thanks to Hayley for her unlimited patience with our constant barrage of questions and for always being one step ahead us to try and achieve the best outcomes. Hayley makes everything easy and is just generally a delight to work with.read more
Benedikte MiddletonBenedikte Middleton
06:03 18 May 21
Absolutely love working with the team at Bonfire, and our account manager Hayley-Marie is an absolute superstar!
Eun Ah SeoEun Ah Seo
03:39 13 May 21
Love working with Bonfire! Specially with Jenny!Love the team, quality of their work! So approachable! So... professional! Thank you Jenny and Bonfire ❤️read more
Bravvo StoneBravvo Stone
02:34 13 May 21
Since our switch to Bonfire, we have seen a huge improvement with our incoming website traffic and overall digital... presence. The team knows the digital space better than anyone, huge thank you to the entire team and especially our Account Manager Jenny - thank you for your constant communication, explanations and for taking the time to understand our company and brand.read more
Jacqui RobertsJacqui Roberts
01:21 06 May 21
I've been working with Bonfire for just over 18 months now and they have been great to work with! They're friendly,... flexible and professional and we've seen great results since engaging with them.read more
Simon GorhamSimon Gorham
06:26 03 May 21
We have been working with the team at Bonfire for over 12 months. We have been seeing exceptional market... results.They are a constructive, competent, and courteous group of people.I can't say enough good things about them.read more
Clare DaggittClare Daggitt
08:13 21 Apr 21
Fantastic and friendly. Having worked with another web/marketing team previously to then work with Bonfire is an eye... opening experience.David and his team are switched on at another level and helped get the best out of us too.Cost consciousness was not something we expected but was very refreshing to see.Thank you Bonfire we look forward to continuing to work together again and again.read more
Julene WongJulene Wong
00:42 18 Apr 21
We have been working with Bonfire for a few years now, and have been very impressed by the work that they have done,... and continue to do for our business. James and Jenny, the last campaign manager's for our contract, have been outstanding. Their attention to detail, hard work and desire to match the content to exactly what we need have been fantastic. Through our time with Bonfire, our company has seen positive online traffic and growth. I would highly recommend the amazing team at Bonfire for all your SEO needs.read more
Rhys WoolfRhys Woolf
06:54 14 Apr 21
Bonfire provide an exceptional service for our company that has led to outstanding business outcomes. They are an... extremely proactive, professional and courteous. I couldn't recommend them highly enough.read more
safemaster perthsafemaster perth
05:26 02 Apr 21
Since starting with Bonfire two years ago, we’ve seen a massive improvement on our organic traffic and rankings. Our... account manager, Ami has been with us every step of the way, she is extremely responsive, insightful and professional in managing our campaign.Bonfire is truly a result-driven agency, they combine the best strategy and people to deliver exceptional results! We really looking forward to continue working with them for years to come.read more
Aaron PosnerAaron Posner
01:30 30 Mar 21
Bonfire has been amazing in helping One Central Health achieve its SEO goals. We've definitely noticed an uptick in... online traffic and engagement. Thanks, Bonfire team!read more
Bryce ConwayBryce Conway
02:02 11 Feb 21
Extremely professional and transparent.After engaging with Bonfire regarding SEO, they underwent research to... determine the viability of running a search campaign. They found it was in our best interest to not go through with a full campaign, as our rankings and SEO were in a good place.They were upfront and honest throughout the entire process and I would highly recommend them to anyone.read more
Arnold KluckArnold Kluck
03:48 16 Dec 20
Bonfire have been our search marketing agency since July 2019 and we are very happy with the service and performance... delivered to No Birds car rental. Their strategy has been key in driving and maintaining performance during this unprecedented year. I would like to thank Dave GM and the team for providing great service, communication, and advice. We highly recommend Bonfire to any businesses looking to have a professional performance agency by their side.read more
Tiffany NortonTiffany Norton
02:58 10 Dec 20
We work with Bonfire in Perth for our search marketing and they're really great to deal with. Super helpful and... friendly and very proactive and passionate about getting strong results for our business. They communicate with us well and we always know what they're working on to improve the results. Will is our Account Manager and is really lovely to deal with. Thanks team Bonfire!read more
Martin PurcellMartin Purcell
03:52 19 Nov 20
Evan is a consummate professional who educates as opposed to selling. A gentleman of the highest ethics who turns... business away if he does not genuinely feel that he can make a significant value contribution. Extremely impressed with Evan's presentation at a business networking function this morning and in my dealings with him and Bonfire over the past 12 months. Allow Evan the time to assess where your business is at in the digital arena. Your business will thank you for it.read more
I had a great chat with Evan. He such an honest person who did not even tried to sell me anything. he just gave me... honest advice as to what to do as a small new Business.He actually recommended i go with a different company that would be more suitable for my business. But i will defiantly go with Bonfire when I'm in a position to do so.Give these guys a call and they're definitely guide you.read more
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Home to the best PPC and paid search specialists.

We invest in the very best cutting-edge technologies at Bonfire. But any technology is only as good as the professionals using it. Fortunately, we recruit, train and nurture the best digital marketing and pay per click management specialists in the business at our Perth HQ.

Our approach to digital advertising.

No two clients or campaigns are the same, so we tailor our expertise and approach to suit you and your strategic objectives. But over the years we’ve hit on a formula – a set of ingredients – that guarantees digital and paid search marketing success: Process + Smarts + Analysis + Tools.

 

Process
Our process for performance media campaign management and optimisation is, like our data-driven digital marketing methodology, continually evolving. But our approach to maximising effectiveness and ROI generally looks like this:

  1. Brief. To be effective, your performance media strategy must be tailored to your strategic business objectives, so our digital advertising specialists will get to know you and your company.
  2. Review. As part of this process, the multidisciplinary digital marketing team at our Perth agency HQ will review your existing paid search activities. 
  3. Identify. Armed with all this knowledge, we’ll then look for gaps and opportunities, and start creating your digital marketing plan.
  4. Develop. Our paid search experts will implement a custom performance media strategy, using the most effective tactics and channels on social media, Google Ads or the Google Display Network, to achieve your goals. 
  5. Optimise. We then begin the ongoing process of testing and iterating your paid search campaigns, continually learning and refining everything we do to improve the return on your investment.

Smarts
As Perth’s leading independent Google Premier Partner, we’re highly experienced in campaign strategy, implementation and optimisation. And by applying the same industry-leading thinking and standards to every facet of digital marketing, we deliver tangible, sustainable bottom-line results.

  • Web design and development
  • Search engine optimisation (SEO)
  • User experience (UX) and user interface (UI) design
  • Social advertising
  • Remarketing

Analysis
Our paid search specialists conduct thorough, ongoing campaign management analysis. This analysis enables us to identify and address areas of opportunity or concern and continually refine your strategy, all in line with your business goals.

Tools
All of our campaign management and analysis is powered by cutting-edge marketing intelligence tools that give our digital advertising specialists – and you – deep market and digital marketing insights. In fact, we’ll give you tools providing 24/7 campaign performance and activity transparency.

  • ROI calculator, with real-time campaign performance metrics
  • Call-tracking (conversion) software
  • Performance Forecast tool, using our proprietary forecast model to aggregate data from Google Analytics and forecast SEO performance.

  • Technical SEO Strategies

    Data-Driven Pay-Per-Click

    By harnessing in-depth information from multiple data sources we deliver better campaign performance.
  • Best Mobile First Strategies

    E-commerce Strategies

    Employing best practice shopping feed management and creative campaign execution, we attract and convert the right audience.
  • Local SEO Perth Agency

    Real-Time AI Based Optimisation

    Using the power of machine learning based refinement processes we achieve superior results, faster.
  • SEO Penalty Recovery

    Attribution Modelling

    Understanding how campaigns impact the various stages of complex consumer buying cycles.
  • Website Migration SEO Services

    ROI Based Reporting

    Sophisticated analytics that provides transparency on campaigns that produce real bottom line value.
  • Google Ad Management - Adwords Optimisations

    Behavioural Audience Targeting

    Leveraging custom segmentation technology to place your business in front of the right audience.
  • Perth's Best SEO Specialists

    Innovative Ad Creative

    Developing unique ad messaging and formats to capture the attention of your audience.
  • SEO Audits

    Multi-Variate Campaign testing

    Executing extensive campaign testing to continually refine and optimise performance.

Transparency and accountability.

Digital Advertising ROI you can count on.

Vanity metrics, like clicks and impressions, have their uses, but we believe you should measure the effectiveness of our digital marketing and paid search campaigns where it matters: your bottom line. Our digital advertising specialists in Perth deliver results you can see in the real world. And our case studies prove it.

Track our paid search performance yourself.

Just as we don’t hide behind vanity metrics, we don’t hide behind reports. Instead, we give you the performance analysis, tracking and forecasting tools you need to see exactly what our paid search specialists are doing and how well it’s working. Complete campaign transparency.

Technology that gives you facts and insights.

Our paid search and PCC management experts use artificial intelligence (AI), machine learning, predictive data and process automation tech. These technologies are at the heart of our data-driven methodology and t

Best SEO Company Perth

CVCheck

Following a change in business model and expansion into New Zealand, B2B police and employment check provider CVCheck turned to Bonfire to pivot their search marketing strategy.

See Full Case Study
Search Engine Optimisation Perth Case Study - CV Check
  • 12.5%

    Growth in transactions from organic search

  • 12%

    Increase in revenue from paid search

Solid Gold Diamonds

As one of Australia’s premier diamond jewellers, Solid Gold Diamonds source and deliver the finest jewellery. To attract more customers and grow their business online, they turned to Bonfire.

See Full Case Study
Perth SEO Services Case Study - Solid Gold
  • 189%

    Increase in online enquiries from paid traffic

  • 61%

    Increase in enquiries from Google

Termitrust

Termitrust has been Australia’s trusted name in the pest control industry for over 20 years. Ambitious to grow their online footprint and increase sales, they partnered with Bonfire.

Termitrust
Google Ads Agency Perth - Adwords Case Study
  • 86%

    Increase in all website traffic

  • 84%

    More calls from Google Ads, year on year

  • 20

    Keywords in top 3 positions on Page 1 of Google

A1 Locksmiths

A1 Locksmiths have serviced Perth’s metropolitan region for over 25 years.

A1 Locksmiths
Google Ads / Adwords Management Services - Case Study
  • 45%

    Conversions facilitated by mobile/tablet devices.

  • 50%

    Keywords appearing in the first three positions on Page 1 of Google.

  • 79%

    Website traffic are first-time visitors.

  • 101%

    Increase in website conversions, year on year.

Water Corporation

The Water Corporation are the principal suppliers of water, wastewater and drainage services throughout the State of Western Australia.

Water Corporation
SEO Perth Company Case Study - Water Corp
  • 1.

    Increase community engagement with online content.

  • 2.

    Drive more visitors to the website and self-service portal.

  • 3.

    Make utilities information more accessible to the community.

The benefits of smart pay per click (PPC) marketing.

You’ll find a rare blend of data-driven innovation, PPC smarts and technologies at our Perth agency HQ. And together, they deliver an equally rare level of digital performance and efficacy that improves and adds value to everything you do.

  • Increase brand awareness
  • Reach highly targeted niche audiences
  • Generate high-quality website traffic
  • Increase visibility and search rankings
  • Improve customer experience
Benefits of SEO

Choosing a reputable paid search company.

One paid search marketing company may appear to be much the same as the next, but when you’re looking for a digital marketing management agency, you need to be careful. You need a partner you can trust – a partner with:

Quality Google reviews.

if a digital advertising agency has delivered results, they’ll have good reviews. We have a 4.9-star rating from over 200 reviews.

A proven track record.

Paid search is always evolving, so a record of success is vital. Our specialists have experience developing award-winning strategies in a myriad of industries.

Transparency and Accountability

An effective digital advertising company will be open and give you performance tracking tools like ours.

Experienced in your industry.

Our digital marketing team has worked in practically every industry. A working knowledge of your industry and marketplace is essential in creating effective paid search campaigns.

A specialist team.

Digital advertising campaign management is a specialist area. While the team at our Perth HQ spans the digital marketing spectrum, you’ll have a digital advertising specialist managing your campaigns.

Google Premier Partner accreditation.

Earned through stringent certification, Premier Partner status is your assurance of best practice. Only 3% of digital marketing agencies have it. We’re one of them.

Are we the right digital advertising agency for you?

We are experienced digital advertising practitioners. Our clients include SMBs and large enterprises across Australia. And our track record speaks for itself. Whatever your goals, our paid search experts can help you achieve them.

  • Micro

    Our smaller clients represent 34% of 1 – 10 employees and are considered to have a strong growth mindset.
  • Small

    We consider 29% of our clients to be small businesses of 11 – 50 employees.
  • Medium

    We consider 27% of our clients to be medium of 50 – 100 employees.
  • Enterprise

    10% of our clients are larger businesses employing 100+ staff.

Let's Talk

Leave your details below or call us on 1800 750 204 and let’s chat about your business, your goals, and how we can help you grow.

No obligation. No cost.


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