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About this event
On 2 November 2023, Bonfire hosted The Future of Data at QT Perth. Yahoo's Director of Data & Insights (AUSEA), Dan Richardson, spoke to an audience of 100 marketers about omnichannel media measurement, Australian Privacy reform, customer data platforms, data clean rooms, and the future of data collaboration.
Hosted by Bonfire in Perth, WA, in collaboration with Yahoo and Media Tonic, the complimentary breakfast ran from 7:00 am to 9:30 am. It was built for marketing professionals thinking about, undergoing, or recently completing a data transformation.
Dan Richardson presented on the future of data. Sam Gabell, Bonfire's Head of Innovation, joined him for a fireside chat, followed by Q&A and networking. Doors opened at 7:00 am, with registration, welcome and breakfast at 7:30 am, Dan's presentation at 8:00 am, the fireside chat at 9:00 am, Q&A at 9:15 am, and the morning concluding at 9:30 am.
Speakers
Dan Richardson
Director of Data & Insights AUSEA, Yahoo
Dan Richardson leads commercial data strategy for Yahoo across Australia and Southeast Asia. Audience insights, segmentation and measurement are his day job. Making them usable for marketers is the point. He sits on the IAB Australia Data Council and the IAB New Zealand Standards and Measurement Council.
Sam Gabell
Head of Innovation, Bonfire
Sam Gabell is Head of Innovation at Bonfire. He applies data, cloud, machine learning and AI to customer-journey problems, work he has done with Bonds, Bankwest and Tourism WA.
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