Events

Upcoming and past events by Bonfire. We host creative nights, search and AI sessions with special guests, and industry gatherings around Perth and Melbourne.

Upcoming events

Perth

Off Script

Win by Breaking the Category

Tuesday, 22 September 2026

Palace Cinemas Raine Square, 300 Murray St, Perth

A night for Perth's creative and marketing community — ideas, craft, and work that does not fit a media plan.

Book (with code)

Melbourne

Multiplier

With Special Guests from Google

Tuesday, 13 October 2026

Google Melbourne, 695 Collins St, Docklands

The future of Search and AI with Google in Melbourne — how discovery is changing and what brands need to do next.

Book (with code)

Past events

The 7 Deadly Sins of Scaling

What Holds Advertising Back

Tuesday 5 May and Thursday 7 May 2026

Bonfire office, 1/1 Rokeby Rd, Subiaco

Brodie McMaster unpacked the paid-media habits that stall growth, across two Perth masterclasses on 5 and 7 May 2026.

Beyond SEO

AI Visibility Metrics That Drive Business Growth

Thursday 5 March and Thursday 12 March 2026

Bonfire office, 1/1 Rokeby Rd, Subiaco

Matthew Elshaw ran two Perth masterclasses on AI visibility metrics — Thursday 5 March and Thursday 12 March 2026.

Funnel Vision

Rewriting Strategy for the Modern Buyer

Thursday, 12 June 2025

Duxton Ballroom, Perth

WA marketers packed the Duxton to rethink how they plan, target and measure.

AI In Action

How Artificial Intelligence is Transforming Marketing

Thursday, 6 June 2024

Pan Pacific Perth

Over 200 Perth marketers joined Google and Bonfire for a breakfast on AI in marketing and Search Generative Experience.

The Future of Data

with Yahoo's Dan Richardson

Thursday, 2 November 2023

QT Perth

Yahoo's Dan Richardson joined 100 Perth marketers at QT for a breakfast on privacy reform, CDPs and the future of data.

Let's Talk

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Start the conversation today and discover how data-led strategy, media, creative and analytics can unlock measurable growth for your business.