Industry Intelligence

Legal clients are turning to AI long before they contact a lawyer. Here’s what firms need to prioritise in 2026 to remain part of the client’s shortlist.

Luxury isn’t a click-and-go category. So why are we still measuring luxury performance with the same blunt-force tools we use to sell dish soap? To understand why standard metrics fall short, it’s important to first understand how differently luxury purchases unfold.

“These drastic changes from Meta should act as a reminder; if you’re overly reliant on just one advertising channel, your marketing strategy may not be as future-proof as you once thought.”