Resources

Perth’s marketing community gathered at Fraser’s Restaurant to hear three of WA’s leading brands in a panel-led breakfast on how they adapted their marketing strategies and focused on their customers during the pandemic.

This November, Bonfire has committed to supporting Movember, an organisation dedicated to building awareness and support for Men's health including mental health and suicide, prostate cancer and testicular cancer. Bonfire acknowledges the significant impact that Movember has on supporting these causes. 

We have joined forces with Revive WA to bring you a panel-led breakfast featuring key leaders from three leading WA brands who have spent the best part of 2020 trailblazing and innovating their way through a period that has been, and continues to be, a challenging time for many brands.

Google’s core focus for 2020 has been to improve overall user experience through the application of AI technologies. To break down the key insights from this month, we’ve created a list of five of the most significant updates.

Barbagallo Watch, the Perth home for exclusive international timepieces, has engaged digital performance agency Bonfire, to help double down on their digital marketing and expand their retail operations.

Bonfire announced as Marketing Agency of the Year at the 2020 AMI Awards for Marketing Excellence. In its 39th year, the Marketing Excellence Gala celebrates hundreds of individuals and organisations who achieved extraordinary success from innovative and effective marketing.

The first two masterclasses at State of Social '20 were announced last week as the event gets the green light to return to Optus Stadium for its third year in a row. 

COVID has changed certain aspects of selling in Australia, leaving sales professionals concerned about the potential impact of the coronavirus in the future.
In LinkedIn's annual State of Sales Report, they surveyed 1,000 buyers and sellers in Australia to uncover key emerging and enduring trends.

The craft beer market is on a meteoric rise. New brands and styles popping up almost weekly. So, one of WA’s original and most recognised craft brewery’s, Gage Roads Brewing Co, turned to Bonfire to sure up their market position digitally.

The WA State Finalists for the 2020 AMI Awards were released with Perth based digital performance agency Bonfire leading the way – as WA finalist - Agency of the Year.

As international and interstate travel remains off-limits, Australia’s Coral Coast has partnered with Bonfire to develop a paid search strategy to encourage the WA community to get out and explore their own backyard.

HubSpot’s Head of Marketing, Kat Warboys and LinkedIn’s Field Marketing Manager, Charith Moonesinge joined Bonfire’s Data & Innovation Manager, Sam Gabell for a discussion on the key statistics and learnings from HubSpot and LinkedIn.