Strategy & Insights

The coronavirus pandemic has created a lot of uncertainty for businesses. To help you overcome this period, here are the top 5 insights from Bonfire's Selling Through Uncertainty webinar.

Unsurprisingly, many businesses have had to completely change their digital marketing strategy as a result of the coronavirus (COVID-19) pandemic.

The coronavirus (COVID-19) pandemic has changed a lot. For businesses, the current climate is an opportunity to be agile and adapt your approach to digital marketing.

With 2020 off and racing, now is the time to adapt to the rapidly evolving changes in digital marketing.

It didn’t take long for Google to release its first confirmed core algorithm update of the year, announcing the release of its January 2020 Core Update on January 14.

As we enter a new decade, it’s necessary to be aware of the latest developments within the search marketing world.

Marketing, technology and consumers behaviour are forever evolving. In 2020, it’s crucial for marketers to anticipate trends and prepare their digital marketing strategy accordingly.

With the end of the year quickly approaching, the search marketing landscape shows no signs of slowing down. From a substantial algorithm update to helpful new features for both marketers and users, there’s a lot to keep up with.

Last month, Google revealed one of its biggest updates in five years.

As usual, Google has unveiled a few updates this month that online marketers will want to keep an eye on.

Google has announced many new updates to its services this month. As always, it’s important to keep up to date with these changes and prepare your digital strategy accordingly.

Last Thursday, in the early hours of the morning here in Australia, Google posted an innocuous update to its Google Marketing Platform blog announcing a new type of Google Analytics property, available now in public beta.